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Top 10 Products in Marketing Strategies

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Marketing Strategies

Successful marketing strategies enable your organization to attract customers for its products and services. Here is a collection of training tools to enable your business leaders to develop and implement effective marketing strategies, plans and initiatives -- and ultimately to attract the customers your organization needs.

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New Suits: Profile of an Ad Campaign (video): This program is a real-life case study of how advertising campaigns are developed. In this case, a clothier hires a young, hip ad agency to redefine his companys image. ...
Big Mac Under Attack: Hungry consumers in America and abroad are losing their appetite for the worlds largest fast food company. Is McDonalds a brand on the verge of collapse, or can it be revitalized? ...
Business Ethics: Truth in Advertising (video): In todays high-tech, multimedia business environment, ads must be slick, sensational, and sophisticated if they hope to stand out from the competition. ...
The Basics of How to Plan, Write and Give a Winning Presentation!: Be ready to anticipate the moment. Feel the goals and aspirations of your audience and make the presentation of your life! Divided into three sectionsplanning, writing and giving a presentation, The Basics of How to Plan, Write and Give a Winning ...
Building Personal Networks: Networks can be beneficial on multiple levels, for both the individual and the organization. They can lead to advances in your career, help you improve your job performance, and develop better communication between business departments. ...
Don't Just Set Prices: Manage Them Strategically: This training session covers four pricing stategies most marketers overlook, what supply chain managers have learned about driving prices, when price sensitivity is actually a response to poor pricing policies, how your pricing policies set ...
The Idea of Marketing in the Total Access, Real-Time Marketplace: Featuring: Regis McKenna, Chairman, McKenna Group Why the current model of marketing doesn't work. How your distribution channel can make or break your brand. The blurring of the line between marketing and IT. ...
Seal the Deal: The essential mindset for growing your professional service business: This innovative, ten-step system teaches coaches, consultants, and solopreneurs how to integrate the critical trinity of networking, marketing and sales with a coaching approach to get more ideal clients. ...
Building the Market-Focused Culture: This session with Hayagreeva Rao, a professor with tbe Stanford Graduate School of Business, covers the following: How a market focus releases the organization from unprofitable customers, while attracting and retaining valuable customers. The ...
Finding Untapped Growth in Existing Markets: Program Highlights:Segmenting customers by behaviors, rather than by beliefs or attitudes. Customer profiles that explain the behavior you are targeting. How to create a map that your sales force can use for closing deals in new ...

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