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The Richardson Co. Training Media
Phone: 1-800-488-0319
Fax: 1-253-588-0815
Countries outside the USA or Canada should call (USA) 1-253-582-2911

Mailing Address:
13 Creekwood Ln SW
Lakewood, Washington 98499

Johnny the Bagger: A True Story of Customer Service

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Produced

  • February 1, 2007

Key Features

17 minute VHS and DVD video training programs included in complete training kit.

This program is available now only through a licensing agreement, based upon the number of users for a 2 year license. Please call us with your trainee number and we can get a price quote to you (1-800-488-0319).

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Building Customer Loyalty

Johnny the Bagger: A True Story of Customer Service, celebrates the incomparable power of customer service delivered from the heart. Based on the work of noted author and speaker, Barbara Glanz, this inspiring new program features the true story of "Johnny," a young man with Down's syndrome who made a positive choice about his personal responsibility to provide from-the-heart service and changed the culture of an entire organization.

Johnny the Bagger was awarded the 2007 Videographer Award of Excellence in the Training Category. The Videographer Award of Excellence is given to those entries whose ability to capture the event or communicate the message is exceptional.


Johnny the Bagger will help motivate your employees to take personal responsibility for creating a positive, memorable experience for internal or external customers; the kind of experience needed to generate customer loyalty, improve employee retention and strengthen team morale.

Here's what Ken Blanchard has to say about Johnny the Bagger:

"The only thing your competition can’t take away from you is the relationship your people have with your customers. After you experience Johnny the Bagger, you will see how you and everyone in your organization can make a difference in your customers’ lives. The memories you create will keep people coming back—and bringing their friends—for years to come.”
Ken Blanchard

Learning Point Highlights:

  • Explains why truly extraordinary service must come from the heart (i.e., from person-to-person connections, not business-to-person connections)
  • Outlines the key mindsets and daily actions that are necessary to deliver exceptional, memorable customer service
  • Equips participants to add their own "personal signature" to their work to surprise and delight customers

Complete Training Kit Components:

  • DVD (full length video, Service from the Heart short video and bonus materials)
  • VHS (17 minutes)
  • Facilitator Guide
  • Facilitator Resources
  • Online Program Resources
  • The Signature Pack (ten "Be a Johnny" Pads/Pens; ten small grocery bags)
  • Ten Applied Learning Workbooks 

The Simple Truths of Service Hardcover Book  $14.95
Discover ways to create customer enthusiasm with this classic, hardcover book by best-selling authors Ken Blanchard and Barbara Glanz.

The Simple Truths of Service book makes a great gift and serves as the perfect way to reinforce the customer service principles shared in the Johnny the Bagger training program.
Each book sold separately

Johnny the Bagger Applied Learning Workbook (10/pk) - $49.95
Reinforce the skills participants learned in Johnny the Bagger with this Applied Learning Workbook, filled with 52 reflections to carry participants through a year.

The reflections offer variety to keep participants’ interest, yet broaden their focus and sharpen their customer service competencies through questions to answer or activities to complete.   Sold in packs of ten, this book is a must-have for all people who go through customer service training using Johnny the Bagger.

Johnny the Bagger - "Be a Johnny" Pen/Pad Set (10/pk) $29.95

Available in packs of ten, this pen/pad set is a great way to remind employees to "Be a Johnny" each and every day by adding their "personal signature" to their work.

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