Executing Your Strategy: How to Break It Down and Get It Done- a Stanford Executive Briefing

Author

• Raymond Levitt

Produced

• 2008

Key Features

53-minute VHS or DVD training program

This is a best-selling program!

Today's business environment of quickly changing markets, global supply chains, and dynamic technologies makes executing strategies increasingly difficult. How do you target a goal that is constantly moving, while standing on a platform that is constantly unstable?

Professor Levitt provides the answers: plan in detail only as far out as you can see; keep questioning your assumptions about your markets, resources, and competitors; and revise your rolling plan frequently as you track and resolve changing issues.

Highlights:

• Strategic planning requires measurable near-term objectives to ensure the right projects are executed well.
• Successful execution, in turn, demands responsiveness to a continually changing environment.
• The alignment of strategy and execution is an ongoing discipline of analytic engagement and agility.

Dr. Levitt emphasizes the critical importance of aligning your organization’s culture and structure with your strategy. He describes business failures caused by product value differentiation in conflict with core organizational strengths, leading companies to invest heavily in projects that did not meet the demands of the marketplace or became outdated before they could be released.

Professor Levitt serves as Director of Stanford's Collaboratory for Research on Global Projects and as Academic Director of the award-winning Stanford Advanced Project Management executive program.

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