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Customer Service Excellence: It's in the Details (38 Min) - VHS

Item#: BAI024VV  Language: English
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The Richardson Co. Training Media
Phone: 1-800-488-0319
Fax: 1-253-588-0815
Countries outside the USA or Canada should call (USA) 1-253-582-2911

Mailing Address:
13 Creekwood Ln SW
Lakewood, Washington 98499

CUSTOMER SERVICE EXCELLENCE: It's In the Details

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38-minute VHS video

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Brought to you by Lisa Ford.

To define exceptional customer service, Lisa provides insightful examples on making the customer feel valued, empathized with, and served with timeliness, as well as an abundance of tips for turning one-time buyers into lifetime customers.


Lisa Ford, one of the most respected customer service specialists in the nation, alerts employees to the five qualities today's more educated, high-demanding, and sophisticated customers expect.


You'll learn how to:

  • Recover customer service loyalty through four guidelines.
  • Use the "grandmother rule" to improve reliability.
  • Be aware of a customer's perception to provide better service.
  • Avoid the most discreditable words in customer service.
  • Become an active customer-complaint listener.

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The book, Customer Service Excellence: It's in the Details

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