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Increase your competitive advantage by taking a proactive approach to ethics—this book provides a roadmap for corporate leaders that shows you how.
The book will inspire your organization to elevate the level of its relationships with stakeholders and key constituents. It provides a powerful wake-up call that can result in higher revenues and more enduring relationships with customers, employees and stakeholders.
Ethical Leadership is full of steps and strategies to help organizations take a hard look at the way they do business, decide what changes are required and transform principles into action.
You’ll learn how to:
Respond to new ethical issues as moral and business opportunities
Develop a vision of how ethics can create new growth
Connect ethics and strategy in every part of your business
Articulate core values as guideposts for ethical decision-making
Relate constructively with employees
Address ethical principles related to product development, manufacturing and marketing
Deal with communities in a socially responsible way
Transform ethical principles into action
Ethical Leadership includes an ethics assessment and goal-setting tool and a list of recent and noteworthy writings on ethical leadership.