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The Goal- Dramatic Version- DVD (55 mins) - DVD

Item#: AMI008DV  Language: English
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The Richardson Co. Training Media
Phone: 1-800-488-0319
Fax: 1-253-588-0815
Countries outside the USA or Canada should call (USA) 1-253-582-2911

Mailing Address:
13 Creekwood Ln SW
Lakewood, Washington 98499

The Goal - CONTINUOUS IMPROVEMENT (dramatic version)

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Key Features

55 minute, closed-captioned, VHS or DVD video

Purchase includes the video and a leader's guide.

The Goal is a dramatic video that can give your employees an entirely new insight in how to look at business.


Alex Rogo is trying to live the American dream. He has a loving family and is head of a manufacturing plant in his hometown. Then one day, everything begins to fall apart. Company executives threaten to close the plant. Alex slowly begins to lose control of his life - until he finds Jonah. Through wisdom and intuition, Jonah educates Alex to find the true meaning of business by supplying questions instead of answers. Jonah helps guide Alex to find the true goal of his organization.

The Goal is about people trying to understand what makes their world run so they can make it better. As Alex and his team think logically about their problems, they are able to identify the “bottlenecks” in their work system and implement basic principles to improve performance.

The Goal can give your employees a perspective that won’t allow them to think it is acceptable to do something just because “that’s the way it was always done”. Through Alex’s family struggle, as well as his problems at work, The Goal emphasizes that we tend to lose sight of the most important aspects in life.

This video can teach your employees how to think logically and consistently to determine “cause and effect” relationships between their actions and the results. The Goal can teach ongoing improvement throughout your entire organization.

Key Training Points

  • Understand the goal of your organization
  • Identify and improve the performance of “bottlenecks”
  • Learn how to maximize nonbottleneck resources
  • Understand and implement continuous improvement strategies
  • Learn the importance of working together as a team

Closed Captioned

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