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Top 10 Products in Marketing Strategies
- Business to Business Prospecting with Winnie Ary!
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- Speed is Life: Get Fast or Go Broke
- BUSINESS CHRONICLE SERIES
- Best Practices for Your Website
- INNOVATE! How to Stand Out in the Crowd with Tom Peters
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- World-Class Quality: The Customer Will Decide
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Marketing Strategies
Successful marketing strategies enable your organization to attract customers for its products and services. Here is a collection of training tools to enable your business leaders to develop and implement effective marketing strategies, plans and initiatives -- and ultimately to attract the customers your organization needs.
Available Products
- New Suits: Profile of an Ad Campaign (video)
- This program is a real-life case study of how advertising campaigns are developed. In this case, a clothier hires a young, hip ad agency to redefine his companys image. ...
- Big Mac Under Attack
- Hungry consumers in America and abroad are losing their appetite for the worlds largest fast food company. Is McDonalds a brand on the verge of collapse, or can it be revitalized? ...
- Business Ethics: Truth in Advertising (video)
- In todays high-tech, multimedia business environment, ads must be slick, sensational, and sophisticated if they hope to stand out from the competition. ...
- The Basics of How to Plan, Write and Give a Winning Presentation!
- Be ready to anticipate the moment. Feel the goals and aspirations of your audience and make the presentation of your life! Divided into three sectionsplanning, writing and giving a presentation, The Basics of How to Plan, Write and Give a Winning ...
- Stanford Workshop: Best Practices for Your Website
- This year, for the first time, Stanford University's Best Practices for Your Website course is available on videotape. Learn from the pros how to make your site more visited, more "sticky," more successful. ...
- Building Personal Networks
- The connections that are most likely to advance your career.
Strategy versus sincerity: how care and concern build credibility.
Networks that obsolesce quickly, and those that appreciate over time.
It goes without saying that networks can be ...
- Don't Just Set Prices: Manage Them Strategically
- Highlights:
Four pricing strategies that marketers usually miss.
What today's supply chain managers have learned about driving prices.
When "price sensitivity" is actually a response to poor pricing policies.
How your pricing policies set ...
- The Idea of Marketing in the Total Access, Real-Time Marketplace
- Featuring: Regis McKenna, Chairman, McKenna Group
Why the current model of marketing doesn't work.
How your distribution channel can make or break your brand.
The blurring of the line between marketing and IT. ...
- Seal the Deal: The essential mindset for growing your professional service business
- This innovative, ten-step system teaches coaches, consultants, and solopreneurs how to integrate the critical trinity of networking, marketing and sales with a coaching approach to get more ideal clients. ...
- Building the Market-Focused Culture
- How a market focus releases you from unprofitable customers, while attracting and retaining valuable customers.
The necessity of an employee brand that is closely aligned with your customer brand.
Why your competitors will try to imitate your ...