The Curse of the Vanishing Employees: How to Retain and Motivate Great Workers

Produced

• 1998

Key Features

VHS or DVD 20 minute video and leader's guide

Once upon a time, people would go right from school into a job, and they'd stay with the same organization until they got their gold watch and a nice retirement pension. Employees knew where they stood in their organization and what was expected to get ahead in their careers.

The employment picture of the past has changed significantly. Today, "Help Wanted" signs are everywhere, from the local hamburger stand to the largest, most sophisticated organizations. Managers and supervisors are scrambling to find qualified employees in an ever-smaller labor pool, drained by low unemployment rates and a greater need for highly skilled workers.

If competition for qualified employees is getting tougher, what alternatives does an organization have when a job opens up? They can spend more money recruiting and hiring. They can settle for workers with inadequate skills. Or, they can avoid turnover in the first place by retaining the productive workers they already have.

This isn't as simple as it sounds. When security and loyalty are no longer an issue, organizations have to be as innovative in their workplace as they are with their products and customers. Throwing money at workers is not enough. Even though individuals want jobs that pay for their basic needs and regard their talents, there are other factors that have a stronger influence on their choice of employers. After all, talented workers can pick and choose. Many supervisors feel that retaining workers can only be done at an organizational level. This simply isn't true.

This film shows that supervisors, managers and team leaders play a crucial role in this process. This film demonstrates three of the most important tactics a manager can take to retain workers.

Viewers will learn how to inspire a climate of loyalty, keep individuals challenged, motivate and reward, discipline without demoralizing and be flexible without compromising productivity.

This video comes with a leader's guide.

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produced by CRM Learning