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How Great Companies Achieve Extraordinary Results with Ordinary People
Produced
- 2001
Key Features
Video type: VHS or DVD
Length: 52 mins. (2001)
BEST SELLER
a Stanford Graduate School of Business Executive Briefing
Featuring:
Charles O'Reilly III
Professor, Stanford Graduate School of Business
“Ordinary” people are just as capable of leading your company to success as the expensive talent you could bring in from outside. But how do you motivate your employees to aspire to greatness? (Hint: Not with money.) Make your employees feel important, and let them know that you truly care about their contributions.
In this best-selling video, you'll learn how other companies, including Southwest Airlines and the Men’s Wearhouse, have used this strategy to achieve success. See how your preconceptions can hurt you, and how you can change your company’s culture to encourage your employees to produce better results.
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